Olympus 770sw video



Keywords: olympus 770sw video
Description: London, 25 January 2007 – A camera that’s made to photograph your life should be tough enough to survive it. That’s why the striking µ [mju:] 770 SW accepts no limits:

London, 25 January 2007 – A camera that’s made to photograph your life should be tough enough to survive it. That’s why the striking µ [mju:] 770 SW accepts no limits: it’s shockproof* against falls of up to 1.5m, waterproof to 10m depth, as well as being able to withstand temperatures as low as -10 degrees Celsius. Believe it or not, this Olympus µ [mju:] is even crushproof – withstanding loads up to a staggering 100kg! Its trim metal body won’t buckle under the pressures of everyday life, like forgetting to remove it from a pocket before sitting down – not to mention keeping up with extreme sporting pursuits or anything else an active lifestyle can throw at it. Explore the endless possibilities of tough photography with the chic and extremely durable µ [mju:] 770 SW, available in three colours: Dark Blue, Titanium Grey, Mocca Brown.

The 7.1 Megapixel µ [mju:] 770 SW gives users a sense of freedom never before seen in a camera of this class. Its eye-catching, metal body is waterproof to 10m, shockproof* against falls from up to 1.5m, and freezeproof to -10 degrees Celsius – all without the need for an extra case. This head-turner is even crushproof and it will withstand loads of 100kg. Its extraordinary toughness lets it go much further than conventional cameras and is sure to be appreciated by every active photographer. Whether trekking over tough terrain on a mountain bike or diving deep below the sea’s surface, pictures can be taken with complete freedom and ease. Further flexibility is given by the 3x zoom lens (38-114mm on a 35mm camera, 1:3.5-5.0), which employs a special inner-folded light path design, so that no parts protrude and risk getting bumped or broken. With the tough Olympus µ [mju:] 770 SW, the photographer is free to focus on the shot and not worry about the camera.

Because BrightCapture Technology increases light sensitivity for shooting and dramatically boosts contrasts on the 6.4cm HyperCrystal LCD, better photo results are achieved in low light situations. BrightCapture Technology is used in several scene modes (including Candle and Available Light) making it easier to frame and capture atmospheric shots with less need for the flash. And to protect against unwanted blur, high ISO levels (up to 1600) are available to allow the use of faster shutter speeds, while retaining the necessary image brightness. And a built-in one-touch light provides added support, making it possible to find subjects in dark situations – such as when exploring a hidden reef under water.

The µ [mju:] 770 SW isn’t only designed to withstand the bumps and thumps of everyday life, beautifully simple handling makes picture-taking a breeze in practically any situation. With scene modes for 25 various shooting conditions – including four underwater modes – it’s no problem to find the perfect setting on land or beneath the waves. The intuitive user interface is refreshingly easy to use and available in 25 different languages. And with internal memory plus an xD-Picture Card slot, there’s always room to expand storage for additional pictures or video. To go even deeper, the optional underwater case PT-035 will be available – allowing photographers to explore the fascinating world underwater up to 40m.

The Olympus µ [mju:] 770 SW goes anywhere you do. This elegant water, shock *. freeze and crush proof camera will hit the shelves in March 2007 at a price of £300.

• BrightCapture Technology for better low light photography – even for underwater scene modes

• 3x optical zoom 38-114mm (equiv. on a 35mm camera) 1:3.5-5.0, with optical folded light path and water repellent lens coating






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